I’ll never forget the moment I first met Craig Smith.
I had just finished speaking at a Miami Beach fundraiser for my second film, EVERY THREE SECONDS, when Craig approached me and said, “I really loved what you just said about ‘the amazing potential in each of us to change the world!’ I think this movie you’re making sounds incredible, and it aligns powerfully with the mission of our travel company, Source Events, so I’m wondering if you’d be interested in coming on our cruise through the Panama Canal next week to talk about it.”
My first thoughts were, “Is this guy for real?” And “Can he possibly be serious!”
Well, he WAS serious, and incredibly, about ten days later, I boarded an unbelievably beautiful Source Events yacht in Costa Rica for the journey through the Canal. On that first trip, I gave a “Source Talk” on board about my work as a documentary filmmaker, and my strong belief that in each of us lies the power to make huge positive change in the world.
So many things about Source Events profoundly impressed me during that first journey. First, I absolutely loved that the owners, Craig & Rafi, were so focused on connecting their travelers with the causes about which they were passionate. They have a dream that their company will bring travelers closer to their “source”…their essence…their soul. I love that.
Also, the group of travelers on that first Canal cruise very quickly started to feel like a family. Many had travelled together on other Source Events trips, and the newbies were all warmly welcomed very quickly into the fold. Amazing! The family vibe on their excursions is super strong.
After I completed EVERY THREE SECONDS, I decided to make a follow up to my first film, FOR THE BIBLE TELLS ME SO, which had celebrated its premiere at Sundance in 2007. It was now 2015 and marriage equality had just become the law of the land, but as a result, the right was striking back hard, so it felt like the right time to continue the conversation about religion, sexual orientation, and gender identity in a new film.
Once again, Craig & Rafi came to the rescue. Over the next couple of years, they invited me to give a Source Talk on four more Source Events cruises (INSERT THE CORRECT NAMES OF THE JOURNEYS HERE! Lisbon to Barcelona, Rome to Cannes, Venice/Croatia & Tahiti) and at the end of each of those talks, they allowed me to make a soft fund-raising pitch for the film…and travelers really stepped up!
The new film, which is called FOR THEY KNOW NOT WHAT THEY DO, had its world premiere in the 2019 Tribeca Film Festival in New York and went on to win a large number of audience awards and jury prizes in film festivals all over the world.
A big reason the movie got made is that so many members of the Source Events family really stepped up and made donations to help us complete it, and for that, I will be forever grateful. Joseph Broom, a dear friend whom I met on one of those cruises, became an associate producer of the movie raising a big chunk of money himself, and because of their incredible generosity, Source Events is credited as a producer as well.
What a great feeling it was at the premiere of the film in New York to sit in the audience with Joseph, Craig and Rafi and read the names of so many generous Source Events travelers in the end credits of the film.
It is no exaggeration to say that we couldn’t have made the film without them. Talk about “doing well by doing good!”
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